Mikael Virtanen
Senior Copywriter at SCP Göteborg
- Location
- Gothenburg, Sweden
- Industry
- Marknadsförings- och reklambranschen
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Mikael Virtanens översikt
- Nuvarande
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- Senior Copywriter på SCP Göteborg
- Tidigare
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- Copywriter på Logiken Marknadskommunikation AB
- Copwriter på Amerikaskjulet Reklambyrå AB
- Copywriter på Freelance
- Marketing manager på Förlags AB Nytt Liv
- Project leader/sales på Focus Neon AB
- Utbildning
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- Hyper Island Master Class 2011, Copenhagen
- RMI Berghs seminar English Creative Writing, Ekvik Sthlm
- IHM business school
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Växjö University
- Kontakter
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187 kontakter
Mikael Virtanens sammanfattning
I'm a copywriter at SCP Göteborg advertising agency. As a writer, I'm passioned about getting the message through – "if they don't get it, make them get it". I like to talk to people as friends and provide the information they need to 'get it'. Simplification mixed with an urge for facts and a solid strategic understanding are my strengths. And, of course, to package it all in enticing and entertaining ways together with my team mates. I have a soft spot for complex products and tasks, which I found most challenging. I'm constantly curious, and in my world there are no boring products or brands – they're just misunderstood. Everyone has a story worth telling, and I'm happy to support.
I write in Swedish and English.
Mikael Virtanens erfarenhet
Senior Copywriter
SCP Göteborg
Privately Held; 51-200 employees; Marknadsförings- och reklambranschen industry
1997 – Present (16 years)
SCP is an integrated full-service advertising agency in Göteborg with around 50 employees and a mix of B2C and B2B assignments. Our mission is to create communication that moves people and represents a profitable investment for our customers every time.
Some of my clients at SCP are:
Volvo Cars – copy and technical copy for car brochures, apps and web
Volvo Cars HR – copy for campaigns and web
Atlet Trucks – copy and technical copy for ads, campaigns, print, brochures and web
Göteborg & Co – copy for campaigns, magazines and print
Smarteyes Optik – copy for ads, campaigns and print
Gryaab – copy for campaigns
Affärshälsan – copy for campaigns
Lantmännen Doggy/Bozita – copy for campaigns and sales promotion material
Mikael Virtanens kompetenser och expertis
Mikael Virtanens utbildning
Hyper Island Master Class 2011, Copenhagen
Digital communication and media
2011 – 2011
RMI Berghs seminar English Creative Writing, Ekvik Sthlm
Creative writing and business writing in English
2006 – 2006
IHM business school
Copywriter DIHM
1990 – 1991
Växjö University
Marketing and market communications
1985 – 1987
Mikael Virtanens ytterligare information
- Grupper och föreningar:
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Kontakta Mikael angående:
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- expertförfrågningar
- affärsavtal
- referensförfrågningar
- återuppta kontakten
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- Se dina och Mikael Virtanens gemensamma kontakter.
- Bli presenterad för Mikael Virtanen.
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